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What is it all about?
All You Need To Manage a Complete TV Service in the Cloud
TV Everywhere services are increasingly demanded by the consumer, but establishing them takes significant time and upfront investment. Setting up a complex system for TV Everywhere can be a big challenge, which includes technical integrations efforts of various components, business agreements signed by various 3rd party partners etc.
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Who is it for?
Key Features
TVE, TV Everywhere, Over-the-Top delivery, Content Discovery, IPTV, OTT, DRM, CAS, Conditional Access, Online Video, Content Protection, Anti-piracy, HbbTV, User Experience, Second Screen, companion TV app, multi-screen
Benefits
A complete cloud-based solution has three distinct advantages over on-premises systems: Business Agility Many operators deploying TV Everywhere (TVE) services are initially countering the threat of cord-cutting and the constantly-evolving demands of consumers in the face of technological change. Using a cloud-based service ensures that not only is initial deployment swift, allowing them to begin monetizing multi-screen content almost immediately, but that subsequent iterations can adapt to fast-evolving business and consumption models. Launch Fast, Invest as you Grow Multi-screen TV projects are characterized by complex integration processes involving multiple components, many from different vendors, that can take one or two years to complete while requir-ing significant Capex investment. An Opex-based cloud service, by contrast, provides a lower risk, lower upfront costs, and significantly faster Time to Market. Focus on core business/ strategy Running a TV platform in the cloud enables operators to focus on their core business and unique differentiators. They can concentrate their resources and energies on content acquisition, service management, UX, customer engagement and marketing rather than building datacenters and op-erating technology platforms.
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